NOwaday Baanchang Elephant Park is in the new update booked for Lonely Planet for South East Asia Already. Also in so many Forums about the Elephants.
1. http://www.lonelyplanet.com/thailand/chiang-mai-province/chiang-mai/activities/elephant-park/baan-chang-elephant#MemberReviews
2. http://www.bangkoktochiangmai.com/things-to-do-in-chiangmai/chiangmai-elephant-camps.php